Agreement Renewal Support-Leading Retailer of Women’s Fashion Clothing
Background
Our client, leading retailer of women’s apparel, markets a successful card program including co-brand and private label cards through an alliance with a card issuer and payment network
The alliance agreement was approximately one year away from its termination date. Our client was interested in having an independent, expert assessment conducted for its credit card program
Engagement Objectives
Conduct an evaluation of the program performance and alliance agreement terms
Evaluate the current and potential scope of the program
Benchmark all key alliance terms and financial contributions against similarly situated program and market activity
Secure proposals from at least two new card issuers
Provide recommendation for program / agreement enhancement
Results
Created go-forward alliance agreement / financial contribution requirements
Created strategy and positioning for re-negotiations
Secured long-term renewal with existing card issuer and payment network
Secured significant (25%+) increase to current contributions
Enhanced alliance agreement to include market competitive terms that were not in current agreement thereby providing more protection and flexibility for our client
